diff --git a/bad-apple/tools/load.sh b/bad-apple/tools/load.sh
index 97a7e75..d132366 100755
--- a/bad-apple/tools/load.sh
+++ b/bad-apple/tools/load.sh
@@ -15,6 +15,7 @@ PORT=7001
 MOVIE=$ROOT/bad-apple/data/movie.bin
 WAIT=180
 SETTLE=3
+DELAY=0.002
 
 while [ $# -gt 0 ]; do
     case "$1" in
@@ -23,6 +24,7 @@ while [ $# -gt 0 ]; do
         --movie) MOVIE=$2; shift 2 ;;
         --wait) WAIT=$2; shift 2 ;;
         --settle) SETTLE=$2; shift 2 ;;
+        --delay) DELAY=$2; shift 2 ;;
         -h|--help) sed -n '2,12p' "$0"; exit 0 ;;
         *) echo "load.sh: unknown option $1" >&2; exit 2 ;;
     esac
@@ -48,5 +50,6 @@ python3 "$ROOT/harness/badapple/rdebug_load.py" \
     --env "$ROOT/bad-apple/player/build/player-net.env"
 
 sleep "$SETTLE"
-python3 "$HERE/send_movie.py" --host "$HOST" --port "$PORT" --movie "$MOVIE"
+python3 "$HERE/send_movie.py" --host "$HOST" --port "$PORT" --movie "$MOVIE" \
+    --delay "$DELAY"
 echo "load.sh: sent; the screen is the evidence.  Power-cycle to recover."