diff --git a/target/linux/ar7/Makefile b/target/linux/ar7/Makefile
index da3e25244..ead26d996 100644
--- a/target/linux/ar7/Makefile
+++ b/target/linux/ar7/Makefile
@@ -11,6 +11,7 @@ BOARD:=ar7
 BOARDNAME:=TI AR7
 FEATURES:=squashfs jffs2 atm
 MAINTAINER:=Florian Fainelli <florian@openwrt.org>
+SUBTARGETS:=generic ac49x
 
 LINUX_VERSION:=3.3.8
 
diff --git a/target/linux/ar7/config-3.3 b/target/linux/ar7/config-3.3
index 8ff39e2c9..db264031f 100644
--- a/target/linux/ar7/config-3.3
+++ b/target/linux/ar7/config-3.3
@@ -75,7 +75,6 @@ CONFIG_MIPS=y
 CONFIG_MIPS_L1_CACHE_SHIFT=5
 # CONFIG_MIPS_MACHINE is not set
 CONFIG_MIPS_MT_DISABLED=y
-CONFIG_MTD_AR7_PARTS=y
 CONFIG_MTD_CFI_STAA=y
 CONFIG_MTD_PHYSMAP=y
 CONFIG_MVSWITCH_PHY=y
diff --git a/target/linux/ar7/generic/config-default b/target/linux/ar7/generic/config-default
new file mode 100644
index 000000000..b3b9a93c0
--- /dev/null
+++ b/target/linux/ar7/generic/config-default
@@ -0,0 +1,6 @@
+# CONFIG_AR7_AC49X is not set
+CONFIG_AR7_TI=y
+# CONFIG_AR7_TYPE_AC49X is not set
+CONFIG_AR7_TYPE_TI=y
+# CONFIG_MTD_AC49X_PARTS is not set
+CONFIG_MTD_AR7_PARTS=y
diff --git a/target/linux/ar7/profiles/100-Annex-A.mk b/target/linux/ar7/generic/profiles/100-Annex-A.mk
similarity index 100%
rename from target/linux/ar7/profiles/100-Annex-A.mk
rename to target/linux/ar7/generic/profiles/100-Annex-A.mk
diff --git a/target/linux/ar7/profiles/110-Annex-B.mk b/target/linux/ar7/generic/profiles/110-Annex-B.mk
similarity index 100%
rename from target/linux/ar7/profiles/110-Annex-B.mk
rename to target/linux/ar7/generic/profiles/110-Annex-B.mk
diff --git a/target/linux/ar7/profiles/200-Texas.mk b/target/linux/ar7/generic/profiles/200-Texas.mk
similarity index 100%
rename from target/linux/ar7/profiles/200-Texas.mk
rename to target/linux/ar7/generic/profiles/200-Texas.mk
diff --git a/target/linux/ar7/profiles/210-None.mk b/target/linux/ar7/generic/profiles/210-None.mk
similarity index 100%
rename from target/linux/ar7/profiles/210-None.mk
rename to target/linux/ar7/generic/profiles/210-None.mk
diff --git a/target/linux/ar7/generic/target.mk b/target/linux/ar7/generic/target.mk
new file mode 100644
index 000000000..1595c1ae1
--- /dev/null
+++ b/target/linux/ar7/generic/target.mk
@@ -0,0 +1,10 @@
+#
+# Copyright (C) 2012 OpenWrt.org
+#
+
+SUBTARGET:=generic
+BOARDNAME:=Texas Instruments AR7 boards
+
+define Target/Description
+	Build firmware images for TI AR7 based routers.
+endef